Unlike most other hockey buildings from the NHL to the lowest level college teams in North America, no one thought to pony up and pay for goal horn. These things are expensive, that I know for sure, but when hard core fans go to an Aeros game, that is something they missed.
At most hockey games, it goes like this:
Player shoots, player scores, loud goal horn sounds and then Rock and Roll, Part 2 or some other rock song blares over the speakers.
At an Aeros game, before New Year's, it went like this:
Player shoots. Player scores, Air Raid Horn goes off and the PA Announcer goes "SCOOOOOOOOOOOOOOOOORE THAAAAAAAAAAAAAAAAAAA GOOOOOOOOOOOOOOOOO .... OOOOOOAL!"
Then fans get a song after announcer subs in as the goal horn.
Then, thanks to Social Media, the Aeros had a great way to start getting real time feedback about what they want at an Aeros game. A lot of fans said, not shockingly, "Get a goal horn."
Well, it costs $10k-$15k to install a real goal horn, so with that option well out the window, the Aeros did the next best thing. They play a recording of the Goal Horn from the Wild games in St. Paul Minnesota. The only problem with that, is that the announcer still goes "SCOOOOOOOOOOOOOOOOORE THAAAAAAAAAAAAAAAAAAA GOOOOOOOOOOOOOOOOO .... OOOOOOAL!"
The following would make the Aeros look a lot better in their game day presentation:
Continue to employ two announcers at the game. One doing the PAs and one guy as the event host.
Continue to play the recorded goal horn this year.
Do not let the announcer sing "Score the goal" any more.
Find a rock song that you can play the very second the recorded horn ends.
I know the Air Raid horn is a big part of the Aeros history, so I think fans would have absolutely no problem if they played the goal horn and the Air Raid siren at the same time.
There needs to be consistency ... and this story from the New York Times had a quote from a Philadelphia Flyers staffer that sums up my thoughts exactly. Here is the quote:
"The intended effect (of finding the right rock and roll song to play after the goal horn) was to expose our fans to a song in which they can identify with the team, recognize immediately and energize....”
Read those last three:
- IDENTIFY WITH THE TEAM
- RECOGNIZE IMMEDIATELY
- ENERGIZE
The Aeros scored a league-low 100 goals in 40 home games last year (2.5/gm.); not good for a ton of good memories.
But if they would incorporate these thoughts after every one of those 2.5 goals, every time an Aeros fan hears the goal song, they will have good memories about the time they had AT an Aeros game.
Score Goal.
Play Horn.
Play Song.
Be Happy!
What are your thoughts?
Do you think the Aeros game night presentation is good? How does it compare to other hockey games you have been to (specifically other AHL games, if you have been to those)?
Do you agree with my assessment here?
I would love to hear every one's feedback!
